Big antitrust crisis upcoming for Google
-
Google has already lost two similar lawsuits over the past year.
In August, The DoJ branded Google as a monopolist that paid billions to Apple, among others, to guarantee its place as the dominant search engine.
In December, SF jury ruled that Google illegally shut out competitors from its Android Play Store.
-
Dominated sector for 16 years.
It’s not illegal to dominate a sector. What is illegal though, is to use your position to actively prevent other people from competing, which is what Google is accused of doing.
Google has bought potential competitors and used their power to destroy every nascent competitor in this space.
Manipulated ad auctions for its benefit.
“Google has positioned itself to act as buyer, seller, and auctioneer all at once”
“Basically if Goldman or Citi owned the NYSE”
-
A third loss has a potential to complete reshape and break up their $2T company.
A $100B+ class action lawsuit is likely to follow should this ruling go against Google.
Advertisers can claim Google illegally overcharged them and demand money back.
Election will not save them: it’s likely that both Kamala Harris and Donald Trump would continue to go after Google if elected.
